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Accepting credit cards is one of the most effective actions you can
take to make your business more competitive and improve your bottom
line. Millions of cards carried in the U.S. by people who take their
cards whereever they go - to the mall, on vacation, to the post office,
out to eat, to the dentist and surfing the Internet. These consumers
enjoy the convenience, the flexibility and the security credit cards
cards offer. More consumers are happy to use their credit cards for
a much broader range of products and services, including health care
services, groceries, tuition payments, and movie tickets.
According to credit card industry experts, a business can expect to
increase its sales between 10 and 50 percent. Particularly with mail-order
and internet businesses, sales will go up much higher when accepting
credit cards.
Moreover, instead of having to wait 30, 60 or even 90 days for invoices
to be paid, credit cards allow funds to be transferred to your bank
account in less than a week. This can be a welcome relief for businesses
that experience a tight cash flow.
- Increased Sales
Customers paying by credit card buy 2.5 times more than if paying
by check or cash. They buy products when they want them, resulting
in more impulse buys.
- Faster Payment
With credit card transactions, you receive payment within 2-3 days,
improving your cash flow. This may significantly reduce your payment
lag, especially if customers you are currently invoicing pay by credit
card.
- Improved Customer Service
Order and payment procedure is more convenient and flexible for customers.
Credit card payment plans make larger purchases easier on customers.
- Fewer Processing Problems
Credit cards save time by automating the sales process for you.
- Increased Business Credibility
Accepting credit cards makes your business appear more credible to
your customers.
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